Williamsport small business finds way to give back to community

WILLIAMSPORT, LYCOMING COUNTY (WBRE/WYOU) — A Lycoming County small business owner has found a unique way to give back to the community. The company tells Eyewitness News about its mission and how it hopes to help residents in need.

Founded in 2017, Mitch Kicks is a sneaker and urban clothing store that moved to Williamsport in September.

Out of the house, out of the trunk, that’s how it started, then in 2019 we had a storefront in the mall, and now here we are,” explained Khaalid Muhammad, Owner, Mitch Kicks.

It is the only company like this in the area. You can buy, sell and trade the latest versions at a discounted rate.

“Relationships that I have built over the years and people who do the same thing as me, this resale. So either we buy them or we go to sneaker shows,” Muhammad said.

But Muhammad and store manager Rodney Barclay wanted to do more with the business. So they decided to use part of the profits to help incarcerated people reintegrate into society.

” I know what it is. I know the challenges they face because I have faced them myself, so it’s always good to help when you are able to help,” Muhammad said.

“I don’t want the community to ever feel like we’re just there to take from the community. We want to be part of building community and building hope. So you can watch us and be inspired,” said Rodney Barclay, Store Manager, Mitch Kicks.

They work with the reintegration program to help ex-convicts find housing and employment, but their efforts don’t stop there.

“We have a bunch of clothes there that we’re going to donate to people in need, to local shelters,” Muhammad said.

Muhammad is proud to see his dream come true and hopes to pass the business on to his children and create generational wealth.

“Learn the trade from within. They don’t have to go out, they’ll never have to find a job or call someone else boss. They can work for the family business,” Muhammad said.

To learn more about the company, visit their facebook page shop around or see if you can help.

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