‘Small Business Digital Alliance’ to provide access to e-commerce tools

WASHINGTON — The U.S. Small Business Administration (SBA) and Business Forward Inc., a nonprofit organization working with small business leaders to support policies that promote America’s economic competitiveness, announced the launch of the Small Business Digital Alliance.

A joint public-private co-sponsorship, the Small Business Digital Alliance will connect small businesses with technology resources to start and grow their e-commerce business. The new initiative will also include a series of free information and training sessions to help small businesses access and use these digital tools to reach new markets, find diverse talent, improve operations and raise capital.

“The global economy has become increasingly digital, particularly during the pandemic, and small businesses have pivoted and adapted by adopting technology at incredibly high rates. Through our new Small Business Digital Alliance and our agreement with Business Forward, the SBA will help more small businesses accelerate their online and social media strategies to propel their businesses into e-commerce and better engage with their customers there. where they are,” said SBA Administrator Isabel Casillas. Guzman, said Friday in a statement. She added that as access to high-speed internet increases, the SBA will work to ensure that entrepreneurs are “ready to take advantage of new opportunities to innovate and leverage technology to get started, operate, grow and be resilient”.

Beyond providing access to technical skills development and tools, the alliance will play a role in helping entrepreneurs expand their networks. Specifically, through the alliance, the SBA and Business Forward will bring together business, government and economic development leaders to help small business owners “fully harness the power of technology to fuel growth,” according to a statement. release announcing the alliance.

The Small Business Administration’s collaboration with Business Forward through the Small Business Digital Alliance will prioritize creating access to competitive opportunities and lowering barriers to entry for small businesses, especially those in historically underserved and disadvantaged communities across the country, according to the statement.

“In today’s economy, small businesses are moving online to attract customers, open new markets, develop new products and raise capital – and there are a range of new digital tools and services that can help, especially when small businesses partner with their community,” Jim Doyle, president of Business Forward, said in a statement. “By leveraging the local tech incubator, venture capital firm, university lab, training curriculum and free digital tools from their community, small businesses are more likely to succeed.

“Collaboration is key, and the SBDA will help small businesses and their communities work together to achieve and maintain critical mass to succeed.

A list of members of the Small Business Digital Alliance will be released in the coming weeks, according to the Small Business Administration. Businesses interested in supporting small businesses with free digital training, information and tools can join the Small Business Digital Alliance by emailing: [email protected]

For more information about the Small Business Digital Alliance, visit www.smallbusinessdigitalalliance.com. For more information about Business Forward, visit www.businessforward.org. For more information on the US Small Business Administration, visit www.sba.gov.

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