E Commerce Business – Mogo Theme http://mogotheme.com/ Mon, 19 Sep 2022 08:16:50 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.3 https://mogotheme.com/wp-content/uploads/2021/07/icon-4-150x150.png E Commerce Business – Mogo Theme http://mogotheme.com/ 32 32 Dropshipping has a stigma problem and Droppery plans to remove it https://mogotheme.com/dropshipping-has-a-stigma-problem-and-droppery-plans-to-remove-it/ Mon, 19 Sep 2022 07:30:00 +0000 https://mogotheme.com/dropshipping-has-a-stigma-problem-and-droppery-plans-to-remove-it/ Droppery co-founded by Marco Mulder is a team of 5 people | Image Credit: Dropper One of the biggest accomplishments for businesses from the pandemic is how ill-equipped they were to deal with changing consumer buying habits. As customers purchase varied goods and products from different outlets, including importing them from outside their own country, […]]]>

One of the biggest accomplishments for businesses from the pandemic is how ill-equipped they were to deal with changing consumer buying habits. As customers purchase varied goods and products from different outlets, including importing them from outside their own country, businesses like online stores have become less relevant to them. Can you change this scenario and give online stores a new lease on life?

Amsterdam-based Droppery wants to do this by enabling online stores to stock themselves with the range and variety of products that consumers are looking for. By combining intelligent commerce automation, dropshipping and collaboration, Droppery aims to make retailers more competitive. However, it doesn’t stop there. The Dutch startup also brings value to suppliers by focusing on high-end brands/suppliers and high-end retailers.

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Eliminate the stigma

Dropshipping
Droppery aims to eliminate the stigma associated with dropshipping | Image Credit: Dropper

Droppery not only acts as a technical bridge between suppliers and resellers, but also eliminates the stigma associated with dropshipping. “We believe in suppliers and brands from Europe with reliable logistics, good quality and fair margins,” says Marco Mulder. “There are many, but not yet collected on a central platform and often not yet automated.”

Droppery sees an opportunity where a number of professional online stores want to work with vendors who want to do business with them. Marco says that these online stores have experience in the industry, understand the omnichannel strategy, have their own stock and some of them even have a physical store. With Droppery, Marco and a small team have built a platform that matches these online stores with expert vendors.

For businesses, dropshipping meant terrible quality, poor delivery times, and no guarantees. Mulder says 85% of dropshipping orders came from outside of Europe. Now that Droppery is focusing on active suppliers in Europe and building on dropshipping, businesses are gearing up to see the benefits.

This goal is clear when you look at the number of resellers available to a supplier on Droppery. The vendor can also decide whether or not they want to endorse a reseller, as there is a demand from vendors to do so.

An e-commerce experience

Founded in 2021 by Marco Mulder, Droppery is young but comes with experience and expertise in e-commerce. Mulder, Founder and CEO, and Cathelijne Mooren, CCO, have years of experience in online marketing and e-commerce.

During their years working in the e-commerce industry, they have had the opportunity to speak to a number of brands and online stores on a daily basis. They offered them help with data migrations and custom API projects. Mulder says he also noticed that “current dropshipping opportunities in the professional market are very limited and outdated, both for suppliers and resellers.”

He cites the use of CSV or XML files and a login portal as an option to complete dropshipping orders. They also felt that dropshipping as a model was not beneficial to suppliers.

Dropshipping, according to Mulder, creates a great opportunity for vendors to display and sell many of their products through their resellers. This contrasts with the wholesale trade where resellers work with a limitation in terms of budget and storage area. According to Mulder, this is an opportunity to transform dropshipping and they have done so by turning to suppliers.

Droppery now offers a fully automated dropshipping ecosystem with multiple integrations from different data sources. It connects suppliers and brands with a new channel of resellers to increase their sales in different countries. With a cross-border strategy, Droppery is active in 15 countries to optimize the supply chain. Droppery suppliers, brands and resellers have been in the business for years and focus on the high end of the market.

Solve the problem of manual processes

Dropper Dashboard
Droppery Brings Value to Suppliers by Focusing on Premium Brands/Suppliers and Premium Resellers | Image Credit: Dropper

Before we even get into the problem that Droppery solved, it is important to note the challenges it overcame. With the proposition of connecting premium brands and suppliers to experienced retailers and online stores, Mulder says they faced the challenge of finding those customers initially.

They overcame this challenge by “finding the right partnerships, developing their needs and focusing on a small target group to create a domino effect”. The domino effect has allowed Droppery to now have a good portfolio of customers and to create more value with a strong network of resellers.

As a business, Mulder says he’s seen many companies struggling with manual processes. “Creating custom connections is expensive, time-consuming, and not scalable. Additionally, we also find that customers struggle to find the right connections that match their expectations, especially across borders, and we are working to address these issues with Droppery,” says Mulder.

Droppery solves some of these problems by offering integrations with any data source and the ability to connect an existing or new reseller in just five minutes. Since Droppery handles questions, businesses don’t have to worry about support. With a scalable sales channel and order information passed automatically to a supplier, Droppery ensures there are no mistakes.

Droppery is also designed as a plug and play infrastructure that can connect a store to different vendors in a single catalog. It eliminates manual CSV/XML files by offering all product data with translations, stock information and order data in a single overview.

Bootstrapping success

“Dropshipping is now indispensable in the Benelux region,” says Marco Mulder. The Droppery founder also sees the market only growing in Europe in the coming years. However, to start, Mulder and Mooren did not raise any funds and funded the startup themselves.

The business model of the startup is an accessible license fee, both for the reseller and the supplier. Starting in Q1 2023, Mulder says they plan to implement two more solutions to make Droppery more scalable for their customers.

The team is aware that it will need to raise funds to expand internationally. If they raise additional funds, Droppery will use these funds to expand its development and expand the sales team in different regions.

Plans to disrupt e-commerce

Drop how it works
Droppery Cuts Out Manual Process and Plans to Disrupt Ecommerce | Image Credit: Dropper

One of the most surprising things about Droppery is that the startup is made up of only 5 people. However, armed with several freelancers, Droppery seeks to not only grow but also disrupt the e-commerce industry across Europe.

Droppery has set itself the goal of recruiting a sales team dedicated to the DACH region. The startup is also busy building a customer success team and investing in development. Marco says the goal is to grow the team from 5 to 15 to 25 people in 2023.

“We now have momentum with Droppery, it’s important for us to focus on Benelux and the DACH region and find opportunities in different markets,” says Mulder.

While Droppery is focused on building its team and product, it also aims to disrupt the industry by always staying “two steps ahead of its competition”. With the scalable solution in place, the startup is also looking to offer sustainable solutions.

The advantage of Droppery is that it basically competes with dropship-focused platforms, marketplace integrators, and 3PL providers. As a strong proponent of an omnichannel strategy, Droppery can work with market integrators and 3PL providers. With a different perspective and option to collaborate with these platforms, Droppery is in a unique place to offer value and services to businesses looking to grow their D2C channel.

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Shopify’s Down 80%: Should You Buy The Downside On This Ecommerce Stock? https://mogotheme.com/shopifys-down-80-should-you-buy-the-downside-on-this-ecommerce-stock/ Sat, 17 Sep 2022 13:45:00 +0000 https://mogotheme.com/shopifys-down-80-should-you-buy-the-downside-on-this-ecommerce-stock/ E-commerce business Shopify (STORE -6.26%) was a big winner during COVID-19, but the stock has fallen out of favor, down 80% from its peak. Wall Street may be irrational in the short term, but it’s fair to ask questions when faced with such a steep drop. Investors may uncover more questions than answers when exploring […]]]>

E-commerce business Shopify (STORE -6.26%) was a big winner during COVID-19, but the stock has fallen out of favor, down 80% from its peak. Wall Street may be irrational in the short term, but it’s fair to ask questions when faced with such a steep drop.

Investors may uncover more questions than answers when exploring Shopify. Here’s what’s going on and why investors shouldn’t assume Shopify is cheap just because the stock has fallen so far.

Evaluation is a matter of perspective

Shopify remains a winning investment; shares are up more than 1,200% since the company went public in 2015. However, the stock was once up 6,000% and has fallen significantly over the past 18 months. The stock appears to be a bargain on the surface; if you go by the price-to-sales (P/S) ratio of 8, that’s arguably its cheapest valuation ever. But it’s not always that simple; for example, let’s compare the valuation of Shopify to the undisputed king of American e-commerce, Amazon:

BUY PS Ratio data by YCharts.

Even at its lowest valuation on record, Shopify is about three times more expensive than Amazon stock. Investors are therefore now faced with the question of whether Shopify deserves such a premium for Amazon. Otherwise, there’s a good chance that Mr. Market will sell more Shopify or increase Amazon’s valuation — or both. A company’s fundamentals tend to dictate price action over the long term.

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Let’s compare some critical fundamentals between the two companies; Shopify is a much smaller company than Amazon and is growing faster. You can see that Shopify’s revenue growth was consistently above 30% a few years ago, and it increased even further during the pandemic. Meanwhile, Amazon has been a bit slower and more stable. One could easily make the case for Shopify’s premium valuation based on revenue growth alone.

SHOP revenue chart (quarter-over-year growth).

SHOP revenue data (quarter-over-year growth) by YCharts

But a closer look reveals some issues. For one, Shopify’s growth has slowed significantly over time. Its last quarter, where it recorded a growth of 15%, is a far cry from several years ago. Yes, Amazon’s growth has also slowed between 2021 and 2022, but the growth rate gap between the two companies is arguably smaller than ever.

Then you enter the finances of each company. Amazon is a more profitable company than Shopify at the moment. Both companies have seen their free cash flow dry up over the past year due to rising transportation costs, salaries and other operating expenses. However, Amazon turns 7% of its sales into operating profits compared to 2% for Shopify. Meanwhile, Amazon is still profitable with a net profit of $11.6 billion over the past year, while Shopify remains in the red.

SHOP Free Cash Flow Chart.

BUY free cash flow data by YCharts.

Perhaps most important in the long term is Shopify’s continued investments to flesh out its logistics segment to better compete with Amazon. Meanwhile, Amazon’s cash cow, Amazon Web Services (AWS), continues to grow and should pump more money into the company’s coffers over time.

Amazon might be the best stock to buy today

That’s not to say Shopify is in the wrong place, but the argument that the stock deserves a much higher multiple than Amazon is flimsy, in my opinion. Shopify doesn’t have an AWS-like business that generates tons of cash flow, and its increased investments could dampen Shopify’s finances for a while, even if those investments are necessary for its long-term competitive positioning.

Sometimes a stock goes into the battery too hard, and that’s where I see Shopify right now. On its own, Shopify still offers a lot to like for long-term investors, but Amazon could be the stock that will give investors the most short-term benefits due to AWS and the much cheaper stock price today. today.

John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a board member of The Motley Fool. Justin Pope has no position in any of the stocks mentioned. The Motley Fool holds positions and recommends Amazon and Shopify. The Motley Fool recommends the following options: $1140 January 2023 Long Calls on Shopify and $1160 January 2023 Short Calls on Shopify. The Motley Fool has a disclosure policy.

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Infigo brings “Label Factory” e-commerce experience to Rosemont https://mogotheme.com/infigo-brings-label-factory-e-commerce-experience-to-rosemont/ Thu, 15 Sep 2022 15:48:53 +0000 https://mogotheme.com/infigo-brings-label-factory-e-commerce-experience-to-rosemont/ Label converters discovered how they can launch a thriving e-commerce brand, with Infigo’s “Label Factory” experience, at Labelexpo Americas 2022. Appearing at booth 3721, Infigo experts dissected the tools and strategies needed to build and scale a successful online business. Visitors to the booth saw exactly how to launch an e-commerce solution and establish an […]]]>
Label converters discovered how they can launch a thriving e-commerce brand, with Infigo’s “Label Factory” experience, at Labelexpo Americas 2022.

Appearing at booth 3721, Infigo experts dissected the tools and strategies needed to build and scale a successful online business. Visitors to the booth saw exactly how to launch an e-commerce solution and establish an online presence in as little as 90 days.

Through the fictional ice cream brand, Scoops, Douglas Gibson, CEO of Infigo, and Greg Young, Customer Success Manager, explored everything it takes to succeed in print e-commerce — integrations that deliver a customer experience and a transparent print workflow, with strategies that improve conversions and enable scale.

In less than 45 minutes, participants saw how, with the Infigo platform, they can:

  • Create B2B and B2C storefront solutions
  • Supports artwork download including preflight using Enfocus Pitstop technology
  • Provide pre-designed templates
  • Offer the possibility to manage the complete personalization of variable data

The Infigo team also demonstrates the simplicity of the open Infigo Connect API, which syncs orders directly into workflow and MIS systems such as Hybrid, Esko, printIQ, Tharstern, CERM and Label Traxx.

Gibson enjoyed bringing the Label Factory experience to life. He says, “We know the label market is experiencing significant growth right now, with the industry expected to grow by around 5% over the next few years. We also know that e-commerce is the preferred choice for the majority of customers. Label converters know they need to have an online presence to take advantage of this growth, but we’ve heard they often don’t know where to start.

“At Infigo, we have a reputation for doing things differently and standing out, and this demonstration will be no different. The Scoops brand was designed by Infigo to showcase all the great features an Infigo system has to offer in real time so that label converters can succeed in online e-commerce. They walk away with a solid understanding of everything needed to create a thriving label factory. It will be a journey where even those new to print e-commerce are not lost in the technical language, but understand what comes next in the digital workflow and why and how it all connects,” adds Gibson.

Young notes, “Often, web-to-print is sold as a silver bullet for label makers. However, not all vendors have the integration capabilities or the professional services experience to help their users find the sweet spot with web-to-print. We’ve demonstrated everything from how to create a storefront, how customers can upload and edit their own artwork, how the storefront integrates with your GIS and other platforms, and the strategies needed to really push and scale the Mark.

“The Scoops showcase was on display for people to come and watch and play with the software, but we see it more as an immersive experience than a standard demo. I think people were surprised by the flexibility of the platform. form and the strategic and technical support we can provide to help our customers truly scale their labeling business.

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Cloud e-commerce offers a more agile future https://mogotheme.com/cloud-e-commerce-offers-a-more-agile-future/ Tue, 13 Sep 2022 22:03:19 +0000 https://mogotheme.com/cloud-e-commerce-offers-a-more-agile-future/ [gravityform id=”11″ title=”false” description=”false” ajax=”true”] E-mail address* Last name*]]>

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